Pedersen + Lennard originally designed the Single Hook in 2010. The studio has seen it sold all over the world and used in so many creative ways. “It’s an incredible outcome for a very simple design that aims to balance the relationship between the timber peg and the steel structure,” says co-founder Luke Pedersen. “The BOLD Single Hook, measuring at 300 x 116 x 160 mm, was inspired by a VISI request for something unique that conveys our way of thinking. To highlight this, we felt that scaling it up to such large proportions would be a good way to celebrate this piece and our ongoing pursuit of good quality South African design.”
ABOUT PEDERSEN + LENNARD
Founded in 2008 by James Lennard and Luke Pedersen, the Cape Town-based furniture design brand aims to produce simple, timeless pieces that challenge regular production and highlight sustainable design.